Category: Sports Marketing


Loyalty…Authentic Success
September 8, 2020
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Loyalty…Authentic Success

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

Loyalty, authentic growth is hard to measure but must be quantified in order to understand who is driving your future. In the age of direct to consumer e-comm business, you must have an edge beyond just great product. You must be able to authentically connect with your Loyal community in order to grow organically. I […]

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Entrepreneurship…
August 6, 2020
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Entrepreneurship…

by bryansmeltzer in Branding , Business Development , CRM , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

Entrepreneurs are a unique breed and even more ones who can be called purebred Entrepreneurs. Those true purebred are ones that have taken something literally from nothing and have built a company foundation, profitability, and are thriving in their respective category or channel. It is not those who have had little to no risk while building […]

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Barriers to Success…
July 22, 2020
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Barriers to Success…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

“After climbing a great hill, one only finds that there are many more hills to climb…” Life Wisdom from Nelson Mandela Always continue along your Path, knowing you will face obstacles to your eventual success! NEW Podcast… The Visionary Chronicles… Apple Podcasts Spotify Pandora iHeart Google Podcasts #nelsonmandela #striveforgreatness #thevisionarychronicles

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The Visionary Chronicles…
July 4, 2020
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The Visionary Chronicles…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

“The Visionary Chronicles”Proud to introduce my new Podcast, The Visionary Chronicles, we will be providing ongoing insight into driving Brand Strategy, implementing Disruptive Product Creation, a unique take on areas Brands often overlook, along with interviews with industry Leaders and Visionaries.  If you find the content interesting, would appreciate subscribing or sharing.¬†Also, for those subscribing, […]

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Power…Leadership
June 16, 2020
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Power…Leadership

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

The definition of power is in your inherent ability to provide guidance, motivate others, be humble, and give credit to others. Leadership… These are tough qualities to swallow for a lot of people, as some are either self-centered or they refuse to get out of the way in order to have others to succeed. Also, […]

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Character…
June 15, 2020
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Character…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

“Character is like a tree and reputation like a shadow. The shadow is what we think of it; the tree is the real thing…” Life Wisdom from Abraham Lincoln Always stay True to who you are, and you will never go wrong. #lincoln #staytrue

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Entrepreneur Life…
June 8, 2020
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Entrepreneur Life…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

Having been an entrepreneur myself, I know the constant stress of running the day to day, along with ensuring everyone understands the opportunities ahead and having a plan to execute against these initiatives. It was an invigorating, but draining experience. After 10 years of building my profitable company, I was fortunate to partner with a […]

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TECH Transformation…
May 28, 2020
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TECH Transformation…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

During this shutdown, finding ways to stay ahead of the “innovation curve” will be key as you move forward in your business. Many times businesses either do not have the time or do not want to take the time to ensure they keeping pace or exceeding the progressions in technology. This IS the time to […]

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Leadership…
April 20, 2020

Leadership…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

You may not know where to exit the wave, but you can sure ride and adapt along the way. Being able to lead others while there seems no clear direction is what defines brands that have longevity. In this crisis finding a way to lead and set the path forward while understanding the unknown is […]

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Performance Marketing…
April 6, 2020

Performance Marketing…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

KPIs’ were traditionally utilized to measure tangible metrics, and marketing was an elusive ROI. Now with digital tools at our disposal it nows becomes tangible to gauge Performance Metrics with marketing investments. Now the challenge becomes “how” to thread these differing tiers of marketing investment into a singular “dashboard” of KPI’s. At LiquidMind #liquidmindsite , […]

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