During this shutdown, finding ways to stay ahead of the “innovation curve” will be key as you move forward in your business. Many times businesses either do not have the time or do not want to take the time to ensure they keeping pace or exceeding the progressions in technology. This IS the time to […]
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Thoughts
Category: Sports Marketing
#billgates, #innovationstrategy, #stevejobs
TECH Transformation…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
0 comments
Leadership…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
0 comments
You may not know where to exit the wave, but you can sure ride and adapt along the way. Being able to lead others while there seems no clear direction is what defines brands that have longevity. In this crisis finding a way to lead and set the path forward while understanding the unknown is […]
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Performance Marketing…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
0 comments
KPIs’ were traditionally utilized to measure tangible metrics, and marketing was an elusive ROI. Now with digital tools at our disposal it nows becomes tangible to gauge Performance Metrics with marketing investments. Now the challenge becomes “how” to thread these differing tiers of marketing investment into a singular “dashboard” of KPI’s. At LiquidMind #liquidmindsite , […]
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Reputation vs Character…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
0 comments
“Character is like a tree and reputation like a shadow. The shadow is what we think of it; the tree is the real thing….” Life Wisdom from President Lincoln
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action sports, Apparel Sourcing, brand positioning, Footwear, innnovation, Innovation, MLB, NBA, Nike, Oakley, Steve Jobs, Strategic Marketing, TaylorMade
Entrepreneur Mindset…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Social Media
, Sports Marketing
0 comments
For Entrepreneurs being able to adapt and grow within their role is key to a successful transition from a multi-tasking “do it yourself” role to a true inspirational Leadership position. Your role will change, responsibilities will increase, effective time management is critical, but being a Leader or Visionary inside the company will be integral to […]
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adidas, Apparel Sourcing, baseball, Brand Marketing, Brand Sports Marketing, consumer marketing, consumer products, Digital Marketing, evolution, Execution, Product Branding, Product Life Cycle, Steve Jobs, TaylorMade
The Visionary Brand…UCI
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
0 comments
Had a great presentation on my upcoming book “The Visionary Brand” #TheVisionaryBrand to the inaugural UCI Master of Innovation and Entrepreneurship program students and faculty at the Paul Merage School of Business. Very engaging presentation, with students that will hit the ground running ! Great to see so many universities adopting this invaluable curriculum, as this […]
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