Category: Product Innovation


Brand Agility…
December 1, 2021
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Brand Agility…

by bryansmeltzer in Branding , Business Development , Entrepreneurship , Inspiration , Leadership , Marketing , Merchandising , Product Innovation 0 comments

BUSINESS AGILITY The ability of brands to be agile in the face of potential turmoil or opportunity is critical to their short and long-term success. Agility, and being able to Pivot when needed are two areas where the true leaders are separated from those who are frozen by indecisiveness. Being Agile means being able to […]

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November 3, 2021
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THE VISIONARY CHRONICLES PODCAST: Product Positioning | How to Find Open Water Opportunities

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Entrepreneurship , Inspiration , Leadership , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

THE VISIONARY CHRONICLES PODCAST Product Positioning | How to Find Open Water Opportunities   Too many times I have seen companies try to battle it out in the bloody waters where everyone is going after the same catch! In order to succeed in your category or market, you must understand the “HOW” and “WHY” to […]

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Greatness from Bob Marley
October 8, 2021
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Greatness from Bob Marley

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Entrepreneurship , Inspiration , Leadership , Marketing , Product Innovation 0 comments

“The greatness of a man is not in how much wealth he acquires, but in his integrity and his ability to affect those around him positively.” Life Wisdom from Mr. Bob Marley Always find ways to support others, and you find yourself growing!

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THRIVE GLOBAL MAGAZINE INTERVIEW: “VISION”
September 23, 2021
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THRIVE GLOBAL MAGAZINE INTERVIEW: “VISION”

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Entrepreneurship , Inspiration , Leadership , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

Thrive Global Magazine Article: “VISION” Recent Interview with Thrive Global on “VISION”. Vision; have a Visionary leader who can see the future and map out the path to achieving this goal. This trait is inherent in all Great companies, and without a Visionary, they will sail listlessly with no rudder or sail and no direction. […]

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Failure | Stepping Stone to Success
August 9, 2021
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Failure | Stepping Stone to Success

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Entrepreneurship , Inspiration , Leadership , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

The Visionary Chronicles PODCAST Failure | Stepping Stones to Success As hard as failure is for brand leaders to accept, it is necessary in order for you to both learn and succeed. No great IDEA has ever been commercialized without some form of failure along the way.  In my PODCAST I discuss how to use […]

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Relentless Execution | How to Ensure a Consistent Execution Process
July 22, 2021
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Relentless Execution | How to Ensure a Consistent Execution Process

by bryansmeltzer in Branding , Business Development , Digital Marketing , Entrepreneurship , Inspiration , Leadership , Marketing , Merchandising , Product Innovation 0 comments

The Visionary Chronicles PODCAST RELENTLESS EXECUTION | How to Ensure a Consistent Execution Process Relentless Execution is a trait few can truly say they have in place and are committed to with their brand or company. The overriding reason… it is HARD to implement correctly. Too few brands understand the overriding commitment and integrated pieces […]

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Culture…
March 10, 2021
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Culture…

by bryansmeltzer in Branding , Business Development , Marketing , Product Innovation 0 comments

Disruption can occur with a product revolution, but it can also occur in your day to day, and this is what we are witnessing now with the pandemic. Along with how disruptive products change our life, so does things such as the pandemic. For better or worse, you have a choice. How has the Pandemic […]

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Visual Content Effectiveness…
October 8, 2020
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Visual Content Effectiveness…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation 0 comments

Visual Content Effectiveness Visual content provides a powerful, dynamic connection with your community or audience. It has been proven that posts with images achieve 90% + more views than those without imagery. A winning combination for building and engaging with your audience is to COMBINE great content with relevant imagery. Do this consistent, and provide […]

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Pivot w/  a Purpose…
September 30, 2020
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Pivot w/ a Purpose…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

Pivoting during a Crisis, or when you feel revenue declines are irreversible, is a necessary strategy to ensure you thrive or survive. However, like most strategies, you must have a plan to differentiate yourself, whether in product or a definitive POD. Define your Pivot point, develop your Pivot strategy, communicate your new direction, and execute […]

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Life…
September 11, 2020
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Life…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising , Product Innovation , Social Media 0 comments

“Take care of all your memories. For you cannot relive them…” Life Wisdom from Mr. Bob Dylan Always take the time to enjoy life, and treasure each day! #dylan #bobdylan #liquidmindsite #thevisionarychronicles

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