Finding ways to provide assistance, whether in this current crisis, ongoing needs, or future support is key to living a fulfilled life. Bill and Melinda Gates are now living their dream, giving it away to those in need. What a great story, and inspiration for all. It is not a matter of the size of […]
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Thoughts
Category: Product Innovation
billandmelindagatesfoundation, billgates
Give..you will Recieve.
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Branding
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#billgates, #innovationstrategy, #stevejobs
TECH Transformation…
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Branding
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During this shutdown, finding ways to stay ahead of the “innovation curve” will be key as you move forward in your business. Many times businesses either do not have the time or do not want to take the time to ensure they keeping pace or exceeding the progressions in technology. This IS the time to […]
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@digitalstrategy, #liquidmindsite, hbr
Digital Transformation…
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Branding
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This crisis brings a need to be more effective across all platforms, being able to engage remotely, and having a technology base in place that will allow for scale in this new age. Although it is a great idea to start with technology, it is even better to find those who can drive this machine […]
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#nelsonmandela
Perseverance…
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“It always seems impossible until it’s done….” Life Wisdom from Nelson Mandela Always look to find a way, and perseverance will pull you through! #nelsonmandela
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#stevejobs, #tonyfadell
Design…
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Branding
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Design is hard, making it look, feel, and intuitively easy to use is the art of design. Design integrated into functionality. Beautiful design w/ simple functionality is an awesome combination. Very few have this talent and the ones who do have changed our world for the better. Simplicity in design, beautiful aesthetics, and having a […]
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Personalize…
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Branding
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Being able to engage with, and maintain your current or future customers is a key metric to the long term success of any brand. This was not always the case, as the purchase funnel did not engage post-purchase, now it is a necessity. Engagement with purpose, providing value to the customer. This is what allows […]
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Leadership…
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Branding
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You may not know where to exit the wave, but you can sure ride and adapt along the way. Being able to lead others while there seems no clear direction is what defines brands that have longevity. In this crisis finding a way to lead and set the path forward while understanding the unknown is […]
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Imagine…
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Branding
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Being proactive, and continuing to keep the engines of creativity flowing throughout your brand during these times is crucial. This is time for free flowing idea collaboration, reflection and focus. Defining opportunities as you move forward… Imagination, and the ability to keep your team energized is key. With the digital tools now available, collaboration and […]
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Performance Marketing…
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Branding
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KPIs’ were traditionally utilized to measure tangible metrics, and marketing was an elusive ROI. Now with digital tools at our disposal it nows becomes tangible to gauge Performance Metrics with marketing investments. Now the challenge becomes “how” to thread these differing tiers of marketing investment into a singular “dashboard” of KPI’s. At LiquidMind #liquidmindsite , […]
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