Strategic Brand Marketing starts and ends with Product. The most effective marketing programs are developed on the front end of the product line planning process, and evolve throughout the design “ideation” cycle. This is why it is critical to have the Marketing team involved at the front end of the process, and part of the […]
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Tag Archives: Brand Marketing
adidas, Apparel Sourcing, apple, Brand Marketing, brand positioning, Brand Sports Marketing, Consumer Branding, consumer marketing, Digital Marketing, Execution, eyewear, Innovation, Steve Jobs, Strategic Marketing
The Visionary Brand…
Apparel Sourcing, Blue Ocean, Brand Marketing, Brand Sports Marketing, branding, Steve Jobs
The Visionary Brand…
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in
Branding
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
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“The Visionary Brand” Want to thank the USC Iovine & Young Academy for a great speaking engagement last week. Was great to interact with the students and faculty on my new book release, ” The Visionary Brand” coming next year. Dr. Dre has built a great learning experience for young entrepreneurs !
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adidas, Blue Ocean, Brand, brand innovation, Brand Marketing, branding, Digital Marketing, Execution, NBA, Steve Jobs
Inspired Design…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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Inspired Design… Every brand aspires to blend creative designs with the most innovative, market driving concepts. This objective and “true” brand foundation starts with inspiring your design team, and allowing the freedom to be creative beyond reality. Eventually, reality is brought to life in these designs, but it always starts with what is thought to […]
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action sports, adidas, Brand Marketing, Brand Sports Marketing, Consumer Branding, Innovation, NBA, Steve Jobs
Driving Consumers to your Brand…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
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Whether looking to drive customers to your brand on-line or in-store, you must find creative, unique ways drive consumer traffic. This has become easier, and at the same time harder for brands with the evolution of the internet and digital interaction with your customer. As you look to find unique ways to drive traffic,you must […]
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