Now with ’19 behind us, and ’20 here, what next…? There are many strategic opportunities for those brands willing to put forth the effort to migrate their Legacy systems, products, processes and procedures, and adopt and/or implement new ways to maximize ROI in our New Age. Those brands who are proactive vs reactive will also […]
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Thoughts
Tag Archives: evolution
February 7, 2020
Apparel Sourcing, Art, brand positioning, Brand Sports Marketing, Design, evolution, Steve Jobs, Strategic Marketing, TaylorMade
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
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adidas, Apparel Sourcing, baseball, Brand Marketing, Brand Sports Marketing, consumer marketing, consumer products, Digital Marketing, evolution, Execution, Product Branding, Product Life Cycle, Steve Jobs, TaylorMade
The Visionary Brand…UCI
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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Had a great presentation on my upcoming book “The Visionary Brand” #TheVisionaryBrand to the inaugural UCI Master of Innovation and Entrepreneurship program students and faculty at the Paul Merage School of Business. Very engaging presentation, with students that will hit the ground running ! Great to see so many universities adopting this invaluable curriculum, as this […]
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February 4, 2020
brand innovation, Brand Marketing, Brand Sports Marketing, Brand Strategy, consumer products, evolution, Steve Jobs, TaylorMade
Life Wisdom…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
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“When one door is closed, don’t you know, another is open…” Life Wisdom from Mr. Bob Marley Always push forward, never looking back, eventually you will reach your Destination…!
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action sports, adidas, Apparel Sourcing, apple, Blue Ocean, brand innovation, Brand Marketing, Brand Strategy, Consumer Branding, consumer products, evolution, innnovation, MLB, Nike, Oakley, Product Life Cycle, Steve Jobs, Strategic Marketing, TaylorMade
Personalization…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
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Personalization is the “now” future, a must have and the holy grail for brands looking to establish, maintain and grow their community. Being able to communicate one to one w/ accuracy, at a granular and intuitive level is very difficult, but you must be at least laying the groundwork for implementation. The key will be […]
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action sports, Apparel Sourcing, brand innovation, brand positioning, Brand Sports Marketing, Brand Strategy, Consumer Branding, Digital Marketing, evolution, eyewear, MLB, NBA, NFL, Nike, Oakley, Steve Jobs
An Effective & Powerful Life…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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Before I read Tim Ferris’s “4 Hour Workweek” I was a sceptic, however after reading his book it provides great insight into how to be more effective, efficient and selective in everything you do in Life. You only have one Life, and you can not flip the “Sands of Time” and start over again. Use […]
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action sports, Apparel, Apparel Sourcing, apple, Blue Ocean, brand innovation, Brand Sports Marketing, Brand Strategy, evolution, Execution, eyewear, innnovation, Innovation, K-swiss, NBA, NFL, Product Branding, Steve Jobs, Strategic Marketing, TaylorMade
Human to Tech…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
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With the ever increasing use of technology across all functional areas, we need to assure that the inherit “creative value” that humans provide is brought into synergy with these technological advances. This will be crucial, and critical as we continue evolve and adapt over time. Finding this balance within each company should be a primary […]
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action sports, Apparel Sourcing, apple, Brand Marketing, Brand Sports Marketing, consumer marketing, evolution, innnovation, Innovation, K-swiss, NFL, Nike, Oakley, Steve Jobs, Strategic Marketing
Integrity…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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“The greatness of a man is not in how much wealth he acquires, but in his integrity and his ability to affect those around him positively…” […]
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