August 6, 2020
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Entrepreneurship…

by bryansmeltzer in Branding , Business Development , CRM , Marketing , Merchandising , Product Innovation , Social Media , Sports Marketing 0 comments

Entrepreneurs are a unique breed and even more ones who can be called purebred Entrepreneurs. 
Those true purebred are ones that have taken something literally from nothing and have built a company foundation, profitability, and are thriving in their respective category or channel. It is not those who have had little to no risk while building their companies. Although successful, have not had to go it alone and build a foundational infrastructure from scratch.
Being an Entrepreneur is a never-ending cycle of demands which are put on your time, both personal and professional. 
Having been a purebred Entrepreneur myself it was the hardest road I have traveled over my career, but also the most rewarding for it instilled in me the passion, commitment, and drive to succeed.  

At LiquidMind Inc #liquidmindsite we support our brands and those Entrepreneurs who are looking for support from someone who understands their needs and can provide proactive solutions.
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The author

I have a passion for living balanced life and a strong faith...each equally important for thriving and excelling…I love crushing mountain bike trails, exploring and finding ways to grow beyond the “status quo”. I am a dedicated, innovation driven team leader with a passion for establishing a disruptive vision and executing a market dominating strategy… Our industry has always been about creating innovative, market driving solutions that enhance performance or provide for a better life beyond sport. It has also been about culture, fit and passion for the brand. When these foundational pillars are removed, the brand starts to crumble. Being part of an industry that bridges talent between product creation, marketing, sales, finance and operations is formula for success, because every function is about building a foundational performance brand. It’s galvanizing when elite athletes wear and endorse our creations, but the real strength is leading the teams that combine their creative forces and technical expertise to make the engine roar. I am always passionate for defining and leading the next industry revolution… Extensive executive level experience across globally recognized brands, each number one in their respective  markets, along with having founded and successfully sold my own branded apparel company. Whether establishing new product lines, building global marketing strategies, leading design/development teams, I have a passion for building and growing brands.  Some examples; • Built Zamst from start up to achieving nationwide North American distribution, and 845% revenue growth over a 3 1/2 year period. • With Gathering Storm, grew TaylorMade/adidas Golf Accessories from $11M to $48M over 3 years. • K-Swiss, global executive management of $38M in international licensee’s and domestic apparel/accessories division. • OAKLEY, built and successfully developed “Athletic Division” NCAA licensed team eyewear/apparel product lines achieving $1.4M in initial season.

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