Author: bryansmeltzer

I have a passion for living balanced life and a strong faith...each equally important for thriving and excelling…I love crushing mountain bike trails, exploring and finding ways to grow beyond the “status quo”. I am a dedicated, innovation driven team leader with a passion for establishing a disruptive vision and executing a market dominating strategy… Our industry has always been about creating innovative, market driving solutions that enhance performance or provide for a better life beyond sport. It has also been about culture, fit and passion for the brand. When these foundational pillars are removed, the brand starts to crumble. Being part of an industry that bridges talent between product creation, marketing, sales, finance and operations is formula for success, because every function is about building a foundational performance brand. It’s galvanizing when elite athletes wear and endorse our creations, but the real strength is leading the teams that combine their creative forces and technical expertise to make the engine roar. I am always passionate for defining and leading the next industry revolution… Extensive executive level experience across globally recognized brands, each number one in their respective  markets, along with having founded and successfully sold my own branded apparel company. Whether establishing new product lines, building global marketing strategies, leading design/development teams, I have a passion for building and growing brands.  Some examples; • Built Zamst from start up to achieving nationwide North American distribution, and 845% revenue growth over a 3 1/2 year period. • With Gathering Storm, grew TaylorMade/adidas Golf Accessories from $11M to $48M over 3 years. • K-Swiss, global executive management of $38M in international licensee’s and domestic apparel/accessories division. • OAKLEY, built and successfully developed “Athletic Division” NCAA licensed team eyewear/apparel product lines achieving $1.4M in initial season.

GOALS | How to Set Goals and Achieve your Vision…
January 20, 2021
, , ,

GOALS | How to Set Goals and Achieve your Vision…

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Inspiration , Marketing 0 comments

The Visionary Chronicles PODCAST GOALS | How to Set Goals and Achieve your Vision #successgoals #liquidmindsite #thevisionarychronicles #leadership #pivotyourbusiness #innovationstrategy #brandstrategy https://www.linkedin.com/pulse/goals-how-set-achieve-your-vision-bryan-smeltzer

Read More
Hope…
January 18, 2021
,

Hope…

by bryansmeltzer in Branding , Inspiration 0 comments

“We must accept finite disappointment, but never lose infinite hope.” Life Wisdom from Mr. Martin Luther King Jr. Always look towards Hope, never let the daily grind of Life tear you down… #martinlutherkingjr #hopeforthefuture

Read More
Happy Holidays!
December 24, 2020

Happy Holidays!

by bryansmeltzer in Branding , Business Development 0 comments

Happy Holidays! Perseverance through a Challenging Year… In a year when we have seen both turbulence and significant change, we look back at what was and forward to what is ahead of us. The year brought with it both heartbreak and opportunity. Hopefully, you were able to find prosperity through this period, or the ability to […]

Read More
SFIA Start-up Challenge
December 22, 2020
,

SFIA Start-up Challenge

by bryansmeltzer in Branding , Business Development , Marketing 0 comments

SFIA Start-up Challenge Look forward to Judging some great up and coming brands for the SFIA Start-up Challenge! #SFIA#SFIAStartupChallenge#startupstories#startupbusiness

Read More
The Squeeze | How to Strategically gain Market Share
December 8, 2020
, , ,

The Squeeze | How to Strategically gain Market Share

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing 0 comments

The Visionary Chronicles PODCAST “He who learns but does not think is lost! He who thinks but does not learn is in great                         danger.…”                                                                                    Life Wisdom from Confucius The Squeeze | How to Strategically gain Market Share Brands are continually looking for ways to gain a competitive advantage, find a new way, or create something most […]

Read More
Branding | Successful Branding Strategies
December 4, 2020
, , ,

Branding | Successful Branding Strategies

by bryansmeltzer in Branding , Business Development , Digital Marketing 0 comments

The Visionary Chronicles PODCAST “For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through…”Wisdom from Steve Jobs Branding | Successful Brand Strategies Brands many times struggle with first determining, then executing on their Vision.For a start-up or ongoing company to successfully anchor their company in foundational […]

Read More
Leadership | Qualities of a Successful Leaders
December 2, 2020
, , , ,

Leadership | Qualities of a Successful Leaders

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising 0 comments

THE VISIONARY CHRONICLES PODCAST LEADERSHIP | QUALITIES OF A SUCCESSFUL LEADER #leadership #brandstrategy #innovationstrategy #branddevelopment #brandingstrategy #pivotyourbusiness #thevisionarychronicles #liquidmindsite #digitalacceleration #success #thevisionarychronicles

Read More
Sustainable Innovation | How to Structure your Brand for Innovation
November 24, 2020
, ,

Sustainable Innovation | How to Structure your Brand for Innovation

by bryansmeltzer in Branding , Business Development 0 comments

The Visionary Chronicles Podcast | How to Structure your Brand for Innovation#thevisionarychronicles #liquidmindsite #brandingtips #innovationstrategy #brandstrategy #brandingstrategy #branddevelopment  https://bryansmeltzer.podbean.com/e/sustainable-innovation-how-to-structure-your-brand-to-innovate/

Read More
Loyalty Loop | How to Engage beyond Purchase
November 17, 2020
, , ,

Loyalty Loop | How to Engage beyond Purchase

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing 0 comments
https://liquidmindsite.com/loyalty-loop-engaging-beyond-the-purchase/ Read More
Loyalty Loop | How to Engage beyond Purchase
November 12, 2020
, , , , ,

Loyalty Loop | How to Engage beyond Purchase

by bryansmeltzer in Branding , Business Development , CRM , Digital Marketing , Marketing , Merchandising 0 comments

Podcast on what Factors are key to building a successful, long term business.There are many factors beyond a great product that must be executed in order to create, build, and grow a brand. Bryan Smeltzers Podcast on driving your brand forward, reinvigorating your passion, while continuing to maintain and sustain your Vision for long term […]

Read More