Ever try driving down the road while looking in the rear mirror without crashing.? Probably do not want to try this, as you are likely to crash and burn. Even with this common sense knowledge, you will find this analogy going on with companies every day, even though they know this will likely result in […]
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Tag Archives: Process planning
action sports, adidas, Apparel, Apparel Sourcing, apple, Art, Blue Ocean, brand innovation, Brand Marketing, Brand Sports Marketing, Brand Strategy, branding, Consumer Branding, Football, Footwear, innnovation, MLB, NBA, NFL, NHL, Nike, Oakley, Process planning, Product, Product Branding, Product Creation, Product Life Cycle, Product Marketing, Social Media, Steve Jobs, Strategic Marketing, TaylorMade
Market Driving vs Market Driven…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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action sports, adidas, Apparel, Apparel Sourcing, apple, Blue Ocean, Brand Marketing, Brand Sports Marketing, Brand Strategy, Digital Marketing, evolution, Footwear, golf, innnovation, Innovation, K-swiss, MLB, NBA, NFL, NHL, Nike, Oakley, Process planning, Product, Product Branding, Product Creation, Product Life Cycle, Product Marketing, Social Media, Steve Jobs, Strategic Marketing, TaylorMade
Creating a Masterpiece…
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in
Branding
, Business Development
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, Digital Marketing
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, Merchandising
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, Social Media
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When striving to build great products, you must always remember the “Beauty is in the Details”. Most brands look to compromise at some point when commercializing their products. This can be in form of areas not seen (internal), or items discarded (packaging). The most sophisitcated and longest lasting brands are ones who “find” a way […]
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action sports, adidas, Apparel, Apparel Sourcing, apple, Art, Blue Ocean, Brand Marketing, brand positioning, Brand Sports Marketing, Brand Strategy, branding, Consumer Branding, golf, innnovation, Innovation, K-swiss, MLB, NBA, NFL, NHL, Nike, Oakley, Process planning, Product Marketing, Social Media, Steve Jobs, Strategic Marketing, TaylorMade
Inspired Design…
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in
Branding
, Business Development
, CRM
, Digital Marketing
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, Merchandising
, Product Innovation
, Social Media
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Inspired Design… Every brand aspires to blend creative designs with the most innovative, market driving concepts. This objective and “true” brand foundation starts with inspiring your design team, and allowing the freedom to be creative beyond reality. Eventually, reality is brought to life in these designs, but it always starts with what is thought to […]
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action sports, adidas, Apparel, Blue Ocean, Brand Marketing, Brand Strategy, Consumer Branding, consumer products, Digital Marketing, Execution, Football, Footwear, innnovation, Innovation, K-swiss, MLB, NBA, NFL, NHL, Nike, Oakley, Process planning, Product Branding, Product Creation, Product Life Cycle, Product Marketing, Social Media, Steve Jobs, Strategic Marketing, TaylorMade
Brand Creation, or Destruction…your CHOICE..
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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Building a platform for continual “Creative” success requires a cohesive mindset, and collective brand effort. These foundational principles ensures first and foremost those “driving” the brand are clear as to the near, and long term expectations. These expectations are built from defining “what” you as a brand stand for, “how” you are positioned, “where” you […]
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action sports, adidas, Apparel, Apparel Sourcing, apple, Blue Ocean, Brand, brand innovation, Brand Marketing, Brand Sports Marketing, Brand Strategy, branding, Football, Footwear, golf, innnovation, Innovation, K-swiss, MLB, NBA, NFL, NHL, Nike, Oakley, Process planning, Product Branding, Product Creation, Product Life Cycle, Product Marketing, Social Media, Steve Jobs, Strategic Marketing, TaylorMade
Brand or Commodity…your choice..
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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Brand or Commodity…Your Choice, but this is a choice you will have to make with your brand or product. A unique point of difference whether through your product, market positioning or both, will give your company an edge. However, in order to stay true to your root values and survive – the better choice is establishing […]
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action sports, adidas, Apparel, apple, Art, Blue Ocean, Brand Marketing, brand positioning, Brand Sports Marketing, Brand Strategy, Consumer Branding, consumer marketing, consumer products, Design, Digital Marketing, evolution, Execution, eyewear, Football, Footwear, innnovation, Innovation, K-swiss, MLB, NBA, NFL, Oakley, Process planning, Product Branding, Steve Jobs, TaylorMade
Inspired Design…
by
in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
0 comments
Inspired Design… Every brand aspires to blend creative designs with the most innovative, market driving concepts. This objective and “true” brand foundation starts with inspiring your design team, and allowing the freedom to be creative beyond reality. Eventually, reality is brought to life in these designs, but it always starts with what is thought to […]
Read More
action sports, adidas, Apparel, Apparel Sourcing, apple, baseball, Blue Ocean, Brand Marketing, brand positioning, Brand Sports Marketing, Consumer Branding, Football, Footwear, golf, Innovation, K-swiss, MLB, NBA, NFL, NHL, Nike, Oakley, Process planning, Product, Product Creation, Product Life Cycle, Product Marketing, Social Media, Steve Jobs, Strategic Marketing, TaylorMade
Disruptive Innovation…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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In order to set a course where you are considered the market leader, and one by which all standards within a respective market are measured, you must at times be “Disruptive“. In its purest sense, a “Disruptive” innovator is one who sets off on their own course, not always knowing where it will lead, but […]
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adidas, Apparel, Blue Ocean, Brand Sports Marketing, Brand Strategy, branding, Consumer Branding, innnovation, MLB, NBA, NFL, NHL, Nike, Oakley, Process planning, Product Branding, Product Creation, Product Life Cycle, Product Marketing, Social Media, Steve Jobs, Strategic Marketing, TaylorMade
Viral Marketing…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
, Sports Marketing
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Strategic Viral, brand driven, marketing is one of the most strategic weapons available in the marketing Arsenal. This weapon, if deployed effectively and accurately, allows you to touch the “core” of your demo with messaging, imagery and a targeted “injection” that connects them with the brand. With the increasing use of digital & social media […]
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action sports, adidas, Apparel, Apparel Sourcing, apple, Blue Ocean, brand innovation, Brand Sports Marketing, branding, Footwear, Innovation, MLB, Oakley, Process planning, Product, Product Life Cycle, Steve Jobs, Strategic Marketing, TaylorMade
Out Innovate yourself First…
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in
Branding
, Business Development
, CRM
, Digital Marketing
, Marketing
, Merchandising
, Product Innovation
, Social Media
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The ability to out-innovate yourself is a managed skillset carefully crafted into the mindset of truly “product driven” companies. This is neither a want or need, but a “must have” if you are to be an “authentic” leader within your product category. Many companies find this mindset difficult, if not impossible to follow through on, […]
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